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GSC CAMPUS
Jolanda di Savoia – 2024

GSC CAMPUS
Jolanda di Savoia – 2024

BF-EDUCATIONAL

Green Space Campus

The Green Space Campus GSC project will be inserted in the context of the implementation of BF Educational, advised by BF International S.p.a.. In particular, the focus of this project will be on four central points which aim at the development and valorisation of the green spaces of the future campus. These points are the design of the functional green areas, the graphic icons, the logo and the proposal for an immersive classroom.

BFeducational
BF-Educational

Wayfinding

The green spaces included within the area involved in the BF Educational project are, in this project proposal, divided according to functions. Each of these influences the life of users inside the campus in a different way, offering a conformation, distribution of space and any furniture designed according to the function for which it was designed. The landscape, is designed so that the functions are integrated within it, creating a continuity of actions between the internal environment and the external environment, enhancing the latter.

Landscape continuo

Through the design of functional green areas, the aim is to create a more fluid connectivity between the different spaces of the campus, which are sometimes fragmented and divided by public roads. Green therefore acts as both a visual and spatial connector. The graphic icon system was developed with the aim of communicating the functional green areas in the clearest and most immediate way possible, aiming to make them recognizable and understandable for future users of the campus. Together with these icons, which explain the various functions, an interactive map of the new university space is proposed in order to help future students both in orientation and in the correct perception of what is offered to them.

BF-Educational
BF-Educational

BF-Educational

Location:
Jolanda di Savoia, I
Year:
2024
Status
Completed
Discipline:
Typology:
Visual Identity & Wayfinding
Client:
BF Spa, Bonifiche Ferraresi
Team:
Alessia Maggio, Asia Gallorini, Amirhossein Houstaei

Signage & Greenery

Green corridors to improve connectivity. Green acts as both a visual and spatial connector. To best communicate the previously mentioned functional green areas, making them immediately recognizable and understandable to future users of the campus, a system of icons has been designed to satisfy this objective.

BF-Educational
BF-Educational

Logo BF Educational

New Logo BF-Educational

Immersive Classroom

The immersive classroom proposed is designed as a space where the scientific aspect and technological research are combined in one environment multimedia, whose purpose is both communicative and exhibition. This classroom wants to communicate as best as possible thanks for the research and advancement carried out to the BF Educational project, represented by the development, innovation, experimentation and values on which the client company is based. A space where science and technological research are united into one symbiosis whose aim is to best communicate research and progress carried forward thanks to the BF Educational project.